Monday, October 19, 2015

Five ways your content marketing might win recognition

We want to know how your content marketing showed its strength. You’re pretty sure you’re a step ahead of competitors. There’s one sure way to find out: Enter Ragan’s 2015 Content Marketing Awards. Not sure you should apply? Below we list five scenarios of how your entry might win one of the categories in our 2015 Content Marketing Awards.

1. Your marketing strategy sparked global interest. Did companies around the world look to you to set new standards for content marketing? Did your clever content get worldwide social notice on Twitter, Facebook, or Instagram? How did that happen?

2. The integration of mobile into your online marketing changed the way customers and employees connect to your brand. Did you create an app with features your website couldn’t provide? Did you amp up user experience this year? We want to know how!

3. You received how many likes? Your post, video, or photo on your social media went viral. How did you engage your online audience with irresistible visual or textual content?

4. You attracted a visual audience with stunning infographics. You worked with a heavy data set that would have been complicated to explain. You transformed it into a stunning infographic that created brand recognition-and credibility.

5. The strategy that changed your company-internally as well as externally. You planned everything to the last detail. Your team put in extra time, effort, and creativity into your content strategy. It was the best. Now it’s time to share that with the world.

Recognize your organization in any of the above? There are even more chances to show your skills, win honors, and get a jump on competitors by submitting your application for the 2015 Content Marketing Awards.

We are accepting submissions for 11 categories covering the most important aspects of content marketing. Share with us your very best work from 2015. Read about this year’s program, check out the categories and enter today here.

Mark your calendars! The final deadline is October 23, 2015.

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