Wednesday, April 27, 2016

Why content marketing is more challenging than ever

If you’re a marketer, the phrase “content is king” is probably already a motto of yours.

More and more companies are turning to content marketing to share their stories, build brand image and drive traffic to their websites and stores. However, the proliferation of online content has created an array of challenges for communicators.

1. Audiences are overwhelmed. There’s simply too much content for them to pay attention to it all.

2. Algorithms are changing. Getting your social media posts seen is hard to do without paid support.

3. New platforms keep emerging. How do you integrate trendy websites into your content marketing plan when they appear almost daily?

Get the insights you need in order to overcome these challenges at our Content Marketing Summit on June 7-8 in Atlanta.

You’ll discover how to tell stories that set you apart, amplify the reach of your content and boost your ROI. Register today, and develop a content marketing plan built for success in today’s media landscape.

Register here to save $100!

(Image via)


from Ragan.com http://ift.tt/1TxPhIm via web video marketing
from Tumblr http://ift.tt/1qWmnru

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