Brand managers evoke hope, strength to honor Muhammad Ali

“I shook up the world.”—Muhammad Ali

Since Friday, Twitter has been remembering the life and career of Muhammad Ali.

The hashtag #RipMuhammadAli brought a wave of calm to an otherwise typical, chaotic weekend on social media.

Worldwide, users shared iconic photos of the three-time heavyweight boxing champion from throughout his career. Fans, athletes and brand managers celebrated the 74-year-old’s life through a variety of inspirational images and quotes.

Whether he was standing victorious inside of a boxing ring, raising awareness for Parkinson’s disease or sitting across from Barbara Walters discussing the civil rights movement, Ali’s words resonated with people.

WEBCAST: Get social media “next practices” from the big four platforms.

Athletes and social media managers for various athletic organizations remembered Ali through depictions of his triumphs and their teams’ interactions with him over the years.

Here’s how many honored the champion of boxing, civil rights and human welfare.

“I’m the onliest man in the world who can stop traffic in New York City.”

Ali. Times Square. #RIPMuhammadAli http://pic.twitter.com/9x3uhAhNcA

— New York Jets (@nyjets) June 4, 2016

Bills players reflect on the passing of an icon. #RIPMuhammadAli http://pic.twitter.com/hKQ4Yx5VL0

— Buffalo Bills (@buffalobills) June 4, 2016

Our 2008 team had the opportunity to share a meal with the Champ during a road trip. #RIPMuhammadAli http://pic.twitter.com/PjnU9mtvYz

— Trail Blazers (@trailblazers) June 4, 2016

The world of sports - and the world at large - lost a courageous champion of sports and peace. #RIPMuhammadAli http://pic.twitter.com/F1UjEmjSsF

— #StanleyCup Final (@NHL) June 5, 2016

“It isn’t the mountains ahead to climb that wear you out; it’s the pebble in your shoe.” #RIPMuhammadAli http://pic.twitter.com/zNhSby72pP

— USA Wrestling (@USAWrestling) June 4, 2016

May 21, 1966: Muhammad Ali fights Henry Cooper at Highbury. Details here: https://t.co/wmrDfNzluz #RIPMuhammadAli http://pic.twitter.com/jpgQCZJQEj

— Arsenal FC (@Arsenal) June 4, 2016

“Service to others is the rent you pay for your room here on Earth.” -Muhammad Ali 🐐 #RIPChamp #Mets #RIPMuhammadAli http://pic.twitter.com/L9UNXODlKm

— New York Mets (@Mets) June 4, 2016

President Barack Obama was joined by a variety of public figures (musicians, athletes and actors) in sharing their memories of the champ:

“We pray that the greatest fighter of them all finally rests in peace.” —President Obama #RIPMuhammadAli

— Barack Obama (@BarackObama) June 4, 2016

So sad to hear the loss of another legend. #RIPMuhammadAli http://pic.twitter.com/6y8M3xPWOF

— Paul McCartney ☮ (@FabPaulFacts) June 4, 2016

Rest in peace to the “GREATEST” #MuhammadAli 👑

— LeBron James ☄ (@LeBronJames) June 4, 2016

Remembering a fantastic night backstage visit on the Troubadour Tour. (Photo: @Elissa_Kline) #RIPMuhammadAli http://pic.twitter.com/v3UDEBjhtl

— James Taylor (@JamesTaylor_com) June 5, 2016

We lost another legend last nite. Thank u for all u did - u will be missed. 🙏🏼 #RIPMuhammadAli

— David Ortiz (@davidortiz) June 4, 2016

“He who is not courageous enough to take risks will accomplish nothing in life.” Such gentle hands #RIPMuhammadAli http://pic.twitter.com/EE2uOHH3bd

— Rita Wilson (@RitaWilson) June 4, 2016

“Don’t count the days; make the days count.” #RIPMuhammadAli http://pic.twitter.com/Kr6ZwslEt3

— OprahWinfrey Network (@OWNTV) June 4, 2016

“He who is not courageous enough to take risks will accomplish nothing in life” - Muhammad Ali #RIPMuhammadAli http://pic.twitter.com/plzQW9ksDS

— James Harden (@JHarden13) June 5, 2016

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